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Discover Online Game Reward Systems That Motivate Progress

When I coached amateur runners, the hardest stretch was always weeks four to eight. The excitement of starting had worn off, and real fitness gains were still too small to notice. Runners quit in that window more than any other.

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When I coached amateur runners, the hardest stretch was always weeks four to eight. The excitement of starting had worn off, and real fitness gains were still too small to notice. Runners quit in that window more than any other. I tried every kind of encouragement I could think of. What worked best, surprisingly, was something I borrowed from my nephew's online games: small, frequent, visible rewards that marked progress before the big results arrived.

Online games are built around reward systems that keep players moving through long, slow stretches. Some of those systems are manipulative. Others are genuinely clever, and they map well onto any goal that takes months to reach. Here is how they work, and how I have used them outside games.

The main types of reward in online games

Most online games combine several reward types. They do different jobs, and understanding the difference matters if you want to use them yourself.

Reward typeGame exampleWhat it does
Experience points and levelsAlmost every role-playing gameShows steady progress, even when nothing visible changes
AchievementsSteam and console achievementsMarks specific milestones and odd challenges
UnlocksNew areas, skills or equipmentGives new things to do, refreshing interest
CosmeticsOutfits, badges, titlesLets players show progress to others
Random dropsLoot from enemies or chestsCreates surprise and anticipation

Why these systems work

Progress you can see

Experience bars are a small stroke of genius. Every action fills the bar a little, so even an unproductive session leaves visible proof of progress. Real goals rarely offer this. A runner in week five does not see their fitness bar fill up, even though it is filling.

Many small goals inside one big goal

Reaching the maximum level in a large online game can take hundreds of hours. Players do not focus on that. They focus on the next level, which takes 20 minutes. Big goals are broken into many small ones, each with its own reward.

Variety

Good games mix reward types so that something new is always around the corner: a level, then an unlock, then an achievement. Monotony is the enemy of long-term motivation, and games fight it constantly.

Social recognition

Titles, badges and rare outfits let other players see what you have achieved. Recognition from peers is a strong motivator, which is why running clubs hand out finisher medals that cost almost nothing to make.

Where game rewards turn manipulative

I want to be honest about the dark side, because not every reward system is designed to help you.

  • Random rewards with paid chances. Loot boxes and gacha systems use unpredictable rewards to encourage spending. The unpredictability is exactly what makes them compelling, and exactly what makes them risky.
  • Endless treadmills. Some games keep adding levels and tiers forever, so the finish line never arrives. Players keep going out of habit long after the fun has gone.
  • Artificial scarcity. Limited-time rewards create fear of missing out, pressuring players to log in on a schedule set by the game.

When borrowing ideas from games, borrow the visible progress and the small goals, and leave the randomness and the fear of missing out behind.

How I used game-style rewards with runners

For one group of beginners training for a 10 kilometre race over 16 weeks, I built a simple reward system based on what I had seen in games. It was not sophisticated. A paper chart and some stickers.

  1. Experience points. Every completed session earned points, more for harder sessions. Points were added to a chart on the clubhouse wall, so everyone saw their total climbing.
  2. Levels. Every 100 points was a new level, with a silly name. Level 3 was "Puddle Dodger". The runners loved the names more than I expected.
  3. Achievements. Specific milestones earned a sticker: first 5 kilometres without walking, first run in the rain, first early-morning session.
  4. Unlocks. Reaching certain levels unlocked new routes, including a popular trail run that everyone wanted to try.

The group's dropout rate in weeks four to eight fell noticeably compared with my previous groups. In earlier years, roughly a third of beginners dropped out in that stretch. With the chart, only three of twenty-two did. That is one group and not a scientific study, but the difference was large enough that I kept using the system.

Designing your own reward system

You do not need a coach or a group to use these ideas. For any long goal, such as learning an instrument, studying for an exam or getting fit, a simple system helps.

  • Define a unit of effort. One practice session, one chapter studied, one workout. Each unit earns points.
  • Make progress visible. A chart, a jar of marbles, a spreadsheet. Anything that grows.
  • Set levels at regular intervals. Every 10 or 20 units. Mark each one with something small and pleasant.
  • Add a few achievements. Odd, specific milestones keep things interesting.
  • Keep rewards proportionate. A new pair of running socks for a level, not an expensive gadget. Large rewards turn the goal into a transaction.

Streaks are a related but different tool, with their own risks. Our games writer looks at them in how online game streaks keep players coming back.

Rewards are scaffolding, not the building

The common advice on rewards splits into two camps. One says external rewards are everything. The other says they destroy intrinsic motivation and should be avoided. My experience sits between. External rewards are scaffolding. They hold up a new habit during the shaky early months, before the habit can stand on its own. Once a runner enjoys running, the stickers matter much less. Several of my runners stopped checking the chart around week twelve because they no longer needed it.

That is the sign the system has done its job. If you still need the rewards a year later, the activity itself may not be right for you, and that is worth knowing too. For more on keeping going through the slow middle of a goal, see our Goals section.

LM
Lachlan Mbeki

Lachlan coached amateur runners for eight years and keeps a notebook of every habit he has started and dropped, which is a long notebook.

More posts by Lachlan

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